We reveal the 4 tips to follow to effectively animate your Facebook pro page and attract as many fans as possible.
Digital is an essential tool for your business today. But where to start ? A Facebook PRO page is a very good first idea and can be created for free from an existing Facebook profile. It allows companies, organizations, artists or associations to share online content with your customers. To become a fan of a page, it’s very simple: just click on the “Like” button relating to the latter. You can get in touch with Best Facebook Ads Agency in London.
From creating your business page to animating your community, there are key steps to follow to put the odds on your side. You will have to roll up your sleeves. It is a real long-term communication work that awaits you!
Tip #1: Attract Fans
When the page is launched, your loved ones will of course be your first fans. But the viral effect of the social network will bear fruit mechanically. Your objective: to create closeness between the members and promote the establishment of a real community. Also consider posting relevant news and content that will interest your fans and make them react.
Your Facebook pro page will quickly become a popular place and will help you recruit new customers while retaining your most regular buyers.
Tip #2: Favor regularity
Your Facebook pro page must become a place of exchange. It must therefore be fed regularly. How often should you post? At least once every two days , but you can up the tempo if you have newsworthy content to relay.
Analyze the reactions of the fans of the page to adapt the times of posting and the frequency. Finally, be careful not to leave the page inactive for too long. Conversely, also be careful not to scare away your fans by drowning them in a flood of messages. Keep in mind that there is no miracle recipe. Our advice: practice, test and evaluate what works best for you!
Tip #3: Promote your Facebook pro page
Your business’ Facebook page is like your digital fan club! Promote it directly in store to grow the number of fans and create buzz.
How to do ? For example, you can launch contests on the page and put into play prizes to pick up in store. There are plenty of opportunities to offer rewards: because the winner is the nth fan of the page, because he answered a quiz correctly, because he was the first to comment on one of your posts, etc.
Just like in store, with a free product or a discount voucher, multiply the operations, your community of customers will reward you! Finally, if you are a franchise , do not hesitate to relay the publications of the main brand on your Facebook pro page.
Tip #4: Interact with fans
As you know, the Internet is essential to develop your notoriety . Even if it takes you a little time at first, remember to always respond to comments . If your timing is tight, a click on the like mention to tell your fan that you appreciated their involvement will suffice.
You can develop a longer response by dedicating a moment of your day to the work of your Facebook presence. At each level of fans reached (50, 100, 1000, 2000…), celebrate the event by rewarding the fan who allowed you to reach this new stage. Finally, don’t forget to thank your fans regularly: they will only be more loyal!
