Whether you’re selling a new cannabis strain or a CBD oil, there are several design considerations to consider. The first of these is the mailer box, which is the first physical touchpoint between your business and your customer. A secondary CBD packaging type is an alternative to the typical mailer box, such as a CBD oil tin or CBD capsule. For ecommerce retailers, the mailer box is an important part of branding and marketing.
Color scheme
Cannabis and CBD packaging is very important for a brand. It should be informative, including dosage instructions, batch number, expiration date, and other details that are important to customers. Other details to include on cannabis and CBD packaging include brand logo and tagline, along with graphics and imagery in the brand colors. As cannabis and CBD are considered highly regulated products, the colors used for packaging must be consistent. Here are some color schemes for cannabis and CBD packaging.
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One color scheme that works well for both CBD and cannabis products is green. Green is the natural color of cannabis, and it conveys the product’s natural origin. In addition to green, it can be used in several shades. Similarly, blue is a great choice for packaging that promotes trust. Green and blue also make great choices for CBD and cannabis packaging. While green and blue are obvious choices, other colors can create a professional look.
Fonts
As with all visual elements, fonts play an important role in the overall design of cannabis and CBD packaging. While luxury brands often gravitate toward classic serif fonts, the cannabis and CBD industry is more likely to be attracted to more modern sans serif options. Here are some tips to help you select the perfect font for your CBD and cannabis packaging. A font that evokes warmth and a sense of community will appeal to a wide range of people.
The primary panel of your label must include the product’s name and the THC or CBD content per serving. The name of the licensed manufacturer must also be included. This name must match the name on the CDPH license. The health warning message should be at least one half inch from the bottom of the label. When designing a label, you must keep these guidelines in mind to ensure the design of your packaging is compliant with the law.
Child-resistant features
For marijuana and CBD products, it is essential to design packaging that is child-resistant. However, a careful balance has to be struck between the ease of use and child-resistant features. Colorado dispensaries started requiring exit bags that would prevent children from reaching the product. Then, customers could remove the product from the bag when they returned home. This method, however, was not as effective as intended. This article will discuss the advantages and disadvantages of child-resistant packaging for cannabis and CBD products.
Child-resistant packaging is a legal requirement in most states. In Washington State, cannabis products are stored behind a barrier that prevents direct access by consumers. California, however, requires that all packaging be child-resistant. It also requires that tamper-proof measures be in place. Additionally, heat-sealed packaging may not have easy-to-open tabs or flaps. Child-resistant packaging is crucial for cannabis and CBD products that have been legally marketed to children.
Typography
When designing packaging for your cannabis or CBD business, choosing the right typography is critical. It can have a major impact on your brand, so choose a font that fits your target audience’s tastes and preferences. A classic, elegant typeface is a great choice for a brand in the wellness niche. However, if your target market is more playful, a hand-drawn typeface is a better choice.
Consider your brand’s personality and make sure that the typefaces and colors you use are consistent with the overall brand personality. For example, if your brand is organic, you should use natural colors and eco-friendly packaging materials. A company that specializes in CBD branding can help you develop a personality that will work with your product. To make sure that your brand stays consistent throughout its marketing strategy, consult with a branding company that understands the needs of CBD brands and how to design packaging.
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